Pitti Uomo 108 trade fair_Who said that sartorial elegance has to be rigid?

Hockerty takes centre stage at Pitti Uomo

24 June 2025

The most influential platform for men’s fashion wrapped up this weekend, setting the tone for the upcoming season. Hockerty received an outstanding response, reaffirming its commitment to made-to-measure tailoring and a modern take on menswear.

Florence, 24 June 2025- For immediate release

PRESS IMAGES- download here

In its early days, Pitti Uomo played a crucial role in exporting Italian fashion to the world. Still, over the years, it has evolved into a gateway to the European market for many men's brands. 740 brands have participated this year, 45% of which are international.

Hockerty stands out at the closing of the world's leading menswear event

More than 50 guests - including top-tier content creators, press, photographers, and friends of the brands - gathered to celebrate tailoring, technology, and summer style with a bold flair.

On the rooftop of the Social Hub Firenze Lavagnini, international influencers, photographers, and brand ambassadors celebrated the most summery edition of Pitti Uomo.

At the Pitti Uomo 108 event, Hockerty models presented some of the most eye-catching styles for the upcoming summer season.

Beige Prince of Wales unlined lightweight double-breasted suit.

A limited edition, ideal for summer smart casual wear.

Beige Prince of Wales unlined lightweight double-breasted suit

Hockerty

Beige Prince of Wales unlined lightweight double-breasted suit

Sky Blue Seersucker Suit with White Polo Shirt

A sky blue seersucker suit with white polo shirt offers a breezy, stylish summer look.

Sky Blue Seersucker Suit with White Polo Shirt

Hockerty

Sky Blue Seersucker Suit with White Polo Shirt

Light Blue Linen Suit with Red Shirt

A light blue linen suit with a red shirt offers a bold summer look with striking color contrast.

Light Blue Linen Suit with Red Shirt

Rose Pink Double-Breasted Suit with Striped Shirt

A rose pink double-breasted suit with striped shirt offers a bold, refined look with personality.

Rose Pink Double-Breasted Suit with Striped Shirt

White Pinstriped Suit with Brown Shirt

A white pinstriped suit with a brown shirt offers a sharp look with a warm, modern contrast.

White Pinstriped Suit with Brown Shirt

Beige Linen Suit with White Shirt and Panama Hat

A beige linen suit with white shirt and Panama hat offers a timeless and breezy summer look.

Beige Linen Suit with White Shirt

Rust Utility Jacket with Bermuda Shorts and Patterned Tie

A rust utility jacket with Bermuda shorts and patterned tie creates a bold, eclectic outfit.

A rust utility jacket with Bermuda shorts

Navy Double-Breasted Blazer with Bermuda Shorts

A navy double-breasted blazer with Bermuda shorts offers a bold, seasonal smart-casual look.

Ivory Linen Suit with Sky Blue Shirt

An ivory linen suit with a sky blue shirt offers a fresh and refined summer look.

Chocolate Double-Breasted Suit with Pale Blue Shirt

A chocolate double-breasted suit with pale blue shirt offers a refined look with warm depth.

Chocolate Double-Breasted Suit

Blue Pinstripe Suit with White Cuban Collar Shirt

A blue pinstripe suit with white Cuban collar shirt offers a sharp look with vintage flair.

Blue Pinstripe Suit with White Cuban Collar Shirt

Royal Blue Suit with White Shirt and Patterned Tie

A royal blue suit with white shirt and patterned tie offers a bold and elegant formal look.

Mint Green Linen Suit with Black Loafers and Felt Hat

A mint green linen suit with black loafers and a felt hat offers a bold and stylish summer look

Royal Blue Double-Breasted Suit with Striped Breton Shirt

A royal blue double-breasted suit with striped Breton shirt offers a bold, nautical-inspired look.

Royal Blue Double-Breasted Suit with Striped Breton Shirt

Hockerty represents a new idea of style: tailor-made suits that can be completely customised online, from the fabric to the cut, down to the smallest details.

About Hockerty

We are very proud to say that our tailors work in Shanghai. This is a region where bespoke tailoring has been practised for centuries and which boasts renowned artisans who enjoy ethical working conditions, both for employees and for the environment. This allows us to continue offering affordable prices while recognising Hockerty as an Ethical Fashion brand. The Hockerty team makes a great collective effort every day to uphold these ideals. And we will continue to do so because it is the only way we understand online bespoke tailoring. Together, we can build a more equitable world. Buy less, buy better, buy clothes that last and fit your body perfectly.

For more press information, images, samples, or the opportunity to create your garment in 3D-Online Designer, please contact raquel@hockerty.com