Through a fresh perspective meticulously focused on materials, colors, and silhouettes, Hockerty´s Spring Summer 2024 collection emerges as a tribute to innovation, showcasing a modern, minimalist, and sophisticated style that defines the essence of effortless chic. How do we reimagine the concept of elegance with a focus on comfort? The answer is woven into the fabric of this collection.
How do we encapsulate the spirit of modern living in our fashion proposal? From versatile daily wear to perfect travel companions and leisure options, our collection is a constant quest for the extraordinary. Casual trousers stand out as the perfect blend of cutting-edge style and heritage, while sneakers represent the seamless melding of laid-back and formal aesthetics.
This season, fabric materials promise ease of movement, fluidity, and lightness, bringing an indulgent feel of softness and comfort. Made with the finest linen and cotton, these natural fibers offer a touch of warmth and familiarity. Featuring breathable, textured designs like seersucker and hopsack, and embracing natural imperfections that add a refined character.
We've given traditional floral patterns a fresh twist, adding an exclusive flair to your elite outfits. The palette is inspired by the sublime and ethereal, with reimagined neutrals capturing the modern vibe, highlighted by vibrant, energetic hues reminiscent of summer's light and airiness. Noteworthy are the delicate French vanilla, crisp green, rich blue, deep burgundy, cozy toasted shades, and the pristine Carrara white.
Through a fresh perspective meticulously focused on materials, colors, and silhouettes, our Spring Summer 2024 collection emerges as a tribute to innovation, showcasing a modern, minimalist, and sophisticated style that defines the essence of effortless chic. How do we reimagine the concept of elegance with a focus on comfort? The answer is woven into the fabric of this collection.
What inspires us to create pieces that go beyond the ordinary? Our drive stems from a desire to inspire the modern individual with garments that are not just comfortable but also a reflection of their unique identity and a celebration of tradition, craftsmanship, and innovation. Here's to embracing authenticity.
FEATURED PRODUCTS IN THIS LOOKBOOK
S/S 2024 HOCKERTY
S/S 2024 HOCKERTY
Innovations Technologiques 2024
New Website and Manifesto: Our revamped site is a showcase of our values and mission, inviting a renewed and immersive user experience.
Enhanced Configurator: With increased image resolution and detailed fabric presentations, the customizing style becomes a more refined and rewarding experience, thus improving the overall shopping experience.
Virtual Sneaker Fitting: Thanks to augmented reality, it's now possible to virtually try on customized sneakers. A simple use of a smartphone is enough, with no downloads required
Integrated Artificial Intelligence: Our shopping experience undergoes a revolution with the integration of AI, providing unprecedented customization and intuition."
Innovations and Environmental Commitment
Next-Generation Premium Fabrics: Our coats and suits are now crafted with luxurious materials and exclusive Italian brands such as Loro Piana and Vitale Barberis Canonico.
Stretch Fabrics: Blending comfort and elegance, our new stretch fabrics for suits and shirts redefine sartorial well-being
Eco-Friendly Packaging: Our dedication to the planet materializes through fully biodegradable packaging solutions for our shirts.
Made-to-Measure Concept: Our sustainability cornerstone – each piece is exclusively crafted on demand. This approach significantly reduces waste, avoids excess stock, and positions our brand as a pioneer in eco-conscious fashion.