"The rise of the Groom: Hockerty’s new fabrics make him impossible to ignore this autumn-winter"
Elevating elegance with merino wool, tweed, and velvet.
Celebrates Timeless Elegance with expanded fabric offerings for autumn-winter grooms wear: where comfort meets vintage charm
Zurich, 5th, October: Hockerty is excited to announce the expansion of its fabric selection for the Autumn-Winter season, focusing on providing grooms with a seamless blend of comfort and style. With a sharp eye on the rising trends of vintage vibes, boho weddings, and groom-centric fashion, Hockerty offers an unparalleled range of tweed varieties, sumptuous velvet options, and breathable merino wool to cater to today’s groom.
A Revival of timeless trends
"This year we’re seeing a surge in vintage and boho-inspired weddings, where groom attire takes centre stage," says Salva Jovells, MD of Hockerty. "Our expansive range of tweed options—from grey-brown earth tones to vibrant greens—offers the perfect blend of rustic charm and modern elegance, allowing each groom to express his unique style."
"This year we’re seeing a surge in vintage and boho-inspired weddings, where groom attire takes centre stage," says Salva Jovells, MD of Hockerty. "Our expansive range of tweed options—from grey-brown earth tones to vibrant greens—offers the perfect blend of rustic charm and modern elegance, allowing each groom to express his unique style."
MERINO WOOL: Its natural properties allow grooms to be comfortably chic. Naturally comfortable, elegantly Stylish, breathable and temperature-regulating merino wool remains a key focus in Hockerty's fabric selections.
VELVET: Where comfort meets opulence
The latest fabric offerings aren’t just about looking good; they’re about feeling good too. "Velvet is making a powerful comeback not just for its visual appeal, but also for its insulating properties," adds Salva Jovells. "It’s an ideal choice for weddings in colder seasons."
The latest fabric offerings aren’t just about looking good; they’re about feeling good too. "Velvet is making a powerful comeback not just for its visual appeal, but also for its insulating properties," adds Salva Jovells. "It’s an ideal choice for weddings in colder seasons."
CLASSIC TWEED: Hockerty's classic tweed fabrics evoke the cosy charm of autumn. Ideal for grooms who wish to capture the essence of the season, these textiles offer both style and warmth. A tweed suit from Hockerty is the perfect choice for an autumn wedding that exudes rustic elegance.
A Tweed Suit is the pinnacle of classic style. No matter what you combine it with you will always look sharp and good. You can design your own version or stick with the classic gray or brown tweed Suit.
About Hockerty
Hockerty was created by three young people in their twenties who realised that it was very difficult to find affordable made-to-measure clothes. Like many other great projects, they started from home, with their own resources.
Little by little, the first customers began to arrive and with them more professionals joined the project, making the company grow, following the same vision "the desire for as many people as possible to have access to being able to dress elegantly, with garments that fit perfectly, whatever their measurements".
Ten years later we have already made tailor-made garments for more than 300,000 customers. People with all kinds of body measurements who have placed their trust in our services and to whom we continue to offer a service with rigour and a level of quality that is still improving. We currently have more than 60 people working for you in our offices in Zürich, Barcelona and Shanghai.
Ten years later we have already made tailor-made garments for more than 300,000 customers. People with all kinds of body measurements who have placed their trust in our services and to whom we continue to offer a service with rigour and a level of quality that is still improving. We currently have more than 60 people working for you in our offices in Zürich, Barcelona and Shanghai.
We are very proud to explain that our tailors work in Shanghai. A region where bespoke tailoring has been developed for centuries and has recognised craftsmen with ethical working conditions for both employees and the environment. This allows us to continue to offer affordable prices recognising Hockerty as an Ethical Fashion brand. The Hockerty team makes a great collective effort every day to uphold these ideals. And we will continue to do so because it is the only way we understand online bespoke tailoring. Together, we can build a more equitable world. Buy less, buy better, buy clothes that last and fit your body perfectly.